Research

TransMedia Catalonia has a consolidated research line in media accessibility. This research line approaches media accessibility from various perspectives (psychological, communicative, linguistic, etc.) and in multiple languages and cultural environments. Audio description, audio subtitling, and subtitling our main interests, although new emerging access services and new approaches to traditional audiovisual transfer modes are also under development. The challenges posed by new platforms and environments, the possibilities opened by new media, and the implementation of various technologies to enhance access to multilingual accessible content are at the center of our research activities, which encompass theoretical, descriptive, experimental and technological projects.

In the period 2017-2020, the focus will be on:

a) investigating accessibility in innovative environments, such as immersive media production, user interaction and new productions systems such as crowdsourcing platforms

b) underresearched aspects of accessibility related to audio/prosodic features

c) accessibility in languages not using the Latin alphabet

d) new access services 

e) accessibility in emergency and disaster situations

f) quality issues in accessibility

And this will be done using a wide range of experimental methodologies, from questionnaires, focus groups, interviews to eye-tracking tests and heart rate and electrodermal activity measures.

Additionally, TransMedia Catalonia aims to 

a) transfer knowledge to society, by taking part in standardisation committees, organising conferences and cooperating with relevant stakeholders

b) link research and teaching, by researching new professional profiles in the field of accessibility

Campus d'excel·lència internacional U A B